Beijing on December 9, the United States well-known IT website crn.com recently published a well-known to the Russian antivirus software developer Kaspersky Lab CEO Eugene Kaspersky (EugeneKaspersky) the record of the interview. He
in the last few days, in Moscow, said in an interview in the current global economic crisis environment, Kaspersky Lab will focus on the difficulties in seeking growth, and answered the global anti-virus software in the future development trend Kaspersky market strategy and other related issues. The following is
Kaspersky Web site to accept crn.com wonderful summary of the interview:
: 11 years ago you created in Russia, Kaspersky Lab, Russia at the time of the number of technology start-ups are not many, the antivirus software company is very Little. At that time, Russia's low PC penetration rate, Many of the public did not own a computer. At that time, what is your motivation to create the Kaspersky Lab?
A: We start very difficult. There are five or six years time, and I have his staff in a Russian IT company, the main task is to develop an anti-virus software. The company's boss is when I go to college teachers, so we have good relations with him, he also believe that my ability. At that time, the IT companies are doing software development, but also to carry out assembly of computer hardware business.
impression which is before and after 1996, the company decided to only focus on systems integration business, and to gradually cut the other businesses. I am in charge of the project is the final cut of his business. In this case, we had to leave the company, and then the creation of an independent corporate identity, and this is the history of Kaspersky Lab.
Kaspersky Lab created at the beginning of a very small scale, when only 15 employees and revenue is almost zero. To make matters worse, Russia was not the so-called software venture capital industry. Kaspersky Lab created in the second year after the (1998), the Russian financial crisis occurred. But Yao Yating over the hurdle – in fact by virtue of our technology survive difficult. At that time, we
to other companies to provide our technology licensing, in this way was easier for us to open the market for the product because other industries who are more familiar with the market, to market their anti-virus products, end-user does not need to know the card Basij is a what kind of technology. Kaspersky currently has more than 100 partners, while we in the global anti-virus software market leader, but the market itself is not significant. In our more than 100 partners, most of them from the U.S. market.
Q: In the early days of the creation of Kaspersky, do you have plans to enter the international market? First of all, or in Russia has laid a solid foundation and then gradually enter the international market?
A: It has been suggested that even though we (vigorously into the international market), but we did not do that. Of course, we in the European countries to carry out the business well. Our first batch of orders from Switzerland, then Germany and Italy. Later, the United States is another. In the process, we have developed a number of partners. At that time, but the challenges we face is that Kaspersky Russia is still unknown, a small technology companies.
In addition, we partner with the relationship between the firm and not, some partners are interests, they will continue with the search for new products, new technology and other start-ups later. We also understand and that is why co-operation with them more flexible. Therefore, in some cases, a number of partners engaged in our hands, we will be tolerant, because we do not have too much money to marketing efforts, but that limited funds into research and development of new products to them.
At the same time, we also formed a team of technical experts, that is, since then, we have been in the same combat malicious software publisher. To beat these malicious software developers, we first have to improve their own technical strength. Some anti-virus software developers said earlier that antivirus software will become daily necessities, it will be putting in a lot of marketing funds. However, we do not have to do so, but actively recruit more technical experts.
Q: Turning to the Kaspersky market share, you will enter the business user market. Your competitors, said that although the performance of Kaspersky, but at best can only be occupied small and medium-sized business users market. Do you think Kaspersky Lab ability of the United States with anti-virus software developer Symantec (Symantec), McAfee, and other manufacturers against?
A: Our goal is to become the market leader. We plan to integrate the product in more business. In the antivirus software on the market, we are a leader in technology; we take advantage of the consumer in the field, you can look at the statistics to know what I have said is true. Other companies have fallen, and Kaspersky's market share as high as 60%.

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